P32: More Powerful than a Google search

By Gloria Hong

Question: What are some examples of companies that excel in living their beliefs/philosophy across the entire organization (e.g. Disney, Nordstrom)?

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Answers:

Patagonia

  • Purpose & Mission: So inspiring…they go beyond clothing industry/profits to helping the world become a better, more sustainable place. They partnered with eBbay to encourage sales of used Patagonia products (talk about high quality – I still have 15 year old Patagonia products that wash ‘n wear like new!)
  • Customer Service: They hire people who love and live the outdoors, they stand by their products and encourage lifetime use of their products
  • HR: Best of all, they encourage employees to travel their own adventures. Sabbaticals are the norm and they’re rewarded for it!

GoodLife Fitness

Lululemon

Zappos

WestJet

Four Seasons

Ford

Volkswagen

Burberry

Mini

American Apparel

Ryan Air

Chipotle